Digital Business strategy

In addition to the ever advancing technology, new combinations of possibilities are constantly emerging that bring different and new opportunities. This digitization also affects your organization. Whether this concerns the further automation of your primary processes or 'customer journeys' (from paper to digital solutions), the more efficient digitization of your processes or the realization of a new business model based on technology.

Sander Spanjaard
Sander Spanjaard

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Achieving organizational goals requires a new vision and a clear and realizable strategy. You build the bridge between your primary processes and IT through a Digital Business Strategy.

This Digital Business Strategy is your guide to take the right steps in the coming years to become future-proof. The focus is on properly supporting your organization, employees and customers through smart IT.

Realizing the Digital Business Strategy and guiding the transformation towards it requires skill in steering; the strategy must take the environment into account, it gives direction to policy and it ensures whether or not to move along with trends in the internal and external environment. The Digital Business Strategy also provides tools to implement it, through concrete steps to get closer to the dot on the horizon. The art of steering is also applicable when adjusting the vision and strategy, because the world changes and your organization, but also your strategy, must move with it or be agile. This means that the strategy must be “alive” and changed when the situation demands it.

In order for a Digital Business Strategy to land well, and with support, in your organization, it is important to include the right stakeholders from the beginning in a well-tuned process.

Realizing the Digital Business Strategy and guiding the transformation towards it requires skill in steering; the strategy must take the environment into account, it gives direction to policy and it ensures whether or not to move along with trends in the internal and external environment. The Digital Business Strategy also provides tools to implement it, through concrete steps to get closer to the dot on the horizon. The art of steering is also applicable when adjusting the vision and strategy, because the world changes and your organization, but also your strategy, must move with it or be agile. This means that the strategy must be “alive” and changed when the situation demands it.

In order for a Digital Business Strategy to land well, and with support, in your organization, it is important to include the right stakeholders from the beginning in a well-tuned process.

What can we do?

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A Highberg client story

Highberg helps Van 't Hek with Digital Business Strategy

Highberg worked with various key stakeholders at Van 't Hek to set up a digital business strategy. By means of analyses, scans, interviews and workshops, the environment of Van 't Hek was mapped and how Van 't Hek acts on this based on its strategy. The organization, IT policy and current IT projects were examined and opportunities for improvement were identified.

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